Client: Graubünden Tourism
Agency: Jung von Matt/Limmat
My part: Concept, Art Direction
Year: 2012
Awards:
– Cannes Lions: Bronze in Cyber
– ADC: Bronze in Creation
– Best of Swiss Web: Gold in Creation
– Best of Swiss Web: Gold in Digital Branding Campaigns
URL: www.webwandern.ch
To celebrate the 100th anniversary of the rail tracks across Albula and Bernina passes (Unesco World Heritage), we launched a website where users can hike online in real time – with the goal to instill the desire to travel there for some real hiking.
48 hours of HD recordings, hotspots with information about interesting bridges, lakes or buildings and a game to find all the 20 hidden capricorns inside the film building the longest hiking movie ever.
Case study:
Screenshots:
